As a real estate agent, it’s important to stay organized and communicate consistently with clients. This is especially true when it comes to working with multiple parties in a deal, which can require juggling emails, texts, phone calls, and other communication platforms. The right CRM can help you keep everything in one place for immediate access.
Aside from the basic client management features, these systems offer additional tools like email automation, texting and messaging, and marketing campaign management. Some also integrate with MLS databases so that agents can find properties to match buyers’ criteria and show them to interested parties. Other key features are mobile apps, visual pipelines, and closing tracking.
IXACT Contact is a great CRM for real estate that offers a suite of tools specifically designed for the industry. It’s especially helpful for commercial agents, as it includes features to support tenant management, capital markets, and development projects. The system also allows users to track and manage leads, automate tasks, and schedule meetings with prospects.
Wise Agent is another CRM that’s designed to be the best real estate crm for agents, and it does so by focusing on lead generation and marketing automation. It’s a great option for newer agents who need a streamlined lead management tool that’s affordable and easy to use.
Follow Up Boss is a unique CRM that’s focused exclusively on real estate agents. It doesn’t have the slick user interface of some of the other CRMs on this list, but it does offer a full set of real estate-specific features, including built-in calling, text automation and marketing campaigns, a white label email domain, and a multiline dialer. real estate agents crm features