Redken Acidic Bonding is an entire line of hair care products designed to help strengthen and repair color-treated strands. Its shampoo, conditioner, leave-in treatment and intensive pre-treatment all work together to target damage caused by coloring, styling tools, hard water and other environmental factors. The collection contains citric acid (an alpha-hydroxy acid found in a variety of skincare products), which helps to strengthen weakened bonds and improve hair resiliency and strength. It also balances the pH of the hair to defend against damage caused by salon bleach or color services, and prevents color fade.
The shampoo and conditioner both offer a nourishing, deeply conditioning experience for the hair. They both contain a blend of plant-based acids and amino acids, which help to repair the damaged structure of the hair while providing intense hydration and nourishment. Both are free of sulfates, which are harsh detergents that can strip away natural oils and cause dryness, leaving the hair feeling dull and brittle.
They both have a light, clean fragrance and are suitable for all hair types and textures, including those with color-treated hair. The rich, sulfate-free Conditioner is particularly ideal for dry or damaged hair, as it has a thicker texture that helps to hydrate and soften the strands. It can be used on its own, or in combination with the Redken Acidic Protein Amino Concentrate for a customized treat that provides both protein and moisture for the hair.
The lightweight leave-in treatment can be sprayed on to wet hair after the shampoo and conditioner are applied, and left in for 10 minutes before being rinsed. Its hydrating formula helps to protect the hair from future damage by sealing the cuticle, leaving it stronger and more resilient. It can be used as a daily treatment for those who wish to maintain the health and strength of their hair between color treatments.
For those who need a more concentrated treatment, there is the Redken Acidic Bonding Concentrate Intensive Pre-Treatment. This intensive pre-treatment focuses on repairing and strengthening the hair before it is treated with the shampoo and conditioner, and is formulated without sulfates. It also doesn’t contain any silicones, which can lead to buildup and make the hair feel greasy or oily.
Both the Intensive Pre-Treatment and the leave-in treatment contain Redken’s patented Bonding Care Complex, which uses citric acid to repair and strengthen the hair’s surface while improving its elasticity. It also reduces the breakage caused by brushing and detangling, while helping to detangle frazzled strands and prevent further damage from heat styling or rough brushing. The range is also Cradle To Cradle Certified, and contains recycled plastic and partnered with The Braille Institute to add braille instructions on the packaging for those who are visually impaired.